Madrid, Jan 27.(Press Europa) -
Mercadona, Zara and El Corte Inglés lead the ranking such as the brands that generate the greatest confidence between consumers and users in Spain, according to the Ranking of Trust Consumer brand trusted brands.
The 'Top 5' is completed by the Inditex and Santander brands, followed by Repsol, BBVA, Iberia, Movistar and Mahou.
Likewise, landowner is like the private brand of distribution that generates the greatest trust in Spain, occupying the fifth place in the food and position of the ranking at the national level.
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Among the top 10 brands that generate the greatest trust in Spain are brands from the commercial distribution sectors (two), clothing and footwear (two), financial institutions (two), oil and gas industry (one), traveler transportation(one), telecommunications (one) and drinks (one).
The report includes the hundred brands that have received recognition from consumers and users such as 'Trust brands of the year 2021' in Spain, and is part of a set of studies and rankings that analyze the confidence generated by Spanish companies and their brands, as well as the image they project and their reputation level, both nationally and internationally.
The study has had the collaboration of researchers from ICADE- Pontifical University Comillas and the CEU San Pablo University.
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