Latin American Modatalento.These are five designers who put the Peruvian design high and that you must know for their incredible creations.

By Valentina Collado

There is an incredible talent in Latin America and Peruvian fashion brands are in a privileged place in the radar of the region.From the firms that work with local artisans to designers who are inspired by the details of Peru, here a list of creators who call our attention and put the Peruvian design high.These are five Peruvian fashion brands that you should know.

Ayni

The founders of the firm of Ayni, Laerke Skyum (Danish) and Adriana Cachay seek to project their history through the force of an international figure that represents its roots.The brand is combining the exclusive Minimalist Danish design with embroidery artisans and sustainable materials.The designer duo seeks to establish an example for the local and international fashion industry and preparation, showing how ethics and aesthetics can unite their hands and foster a more conscious lifestyle and consumption.

Its Spring Summer 2020 collection is inspired by the Peruvian COLCA Canyon, inspired by the earthly land of the cannons to the bright sunny skies.For the autumn-winter 2020 collection, designers are inspired by the stone forests of Peru and the Rumi, which means "rock" or "stone" in Quechua, the language of the Inca Empire.The collection focuses on organic and sustainable cotton "without washing" of Alpaca, but also with new experimental threads made of recycled plastic bottles in Peru.

Mozh Mozh

The artisanal and textile wealth of the millenary Peru, together with innovation based on traditional techniques generate extraordinary pieces in pima or alpaca cotton, with the signature of Mozhdeh Matin.Mozh Mozh is a luxury brand that works with artisans that protect textiles and Peruvian techniques while emphasizing the shape and details in the design.They use higher quality materials such as alpaca, cotton, wool and natural rubber (which are native to Peru) and seek to innovate with traditional techniques forging work alliances with artisans from native peoples.

Born in Peru, Mozhdeh Matin is the designer behind her homonym line of a similar nickname, Mozh Mozh.Matin spent her first years traveling through Peru with the Iranian parents of her who arrived in Peru after the revolution, before her family finally settled in Lima.Through her trips and her love for fashion, Matin discovered the treasure of artisanal communities of Peru managing to merge and collaborate with artisans in native villages to preserve the long history of traditional textiles and techniques in Peru.The designer works with three or five different groups of women to produce her collection, and she sees the association as a true collaboration.

Mozh Mozh's garments are youthful, attractive, interesting, colorful and timeless, reinterpreting the ancestral textiles of Peru.

By Cristina Chamorro

Annaiss Yucra

Annaiss Yucra Mancilla, an emerging designer based in Lima, describes her design vision as the expression of her country's identity.Dedicated to transmitting a colorful conversation in fashion, her goal is to bring her Peruvian heritage to face social barriers through her garments.The brand is identified as a cross between color and heritage and aims to transmit the identity of its country through its garments.This issue is very visible in each of her collections.

En su última colección, “Matriarcado”, envía un mensaje claro y relevante en cuanto a los estereotipos y la discriminación en la sociedad peruana y latinoamericana. ​“Estamos viviendo momentos muy tensos como humanidad y creo que es importante enfatizar nuestro mensaje en este mes, el mes de los afrodescendientes, el mes de la diversidad; y seguir tocando estos temas, empezando por la visibilidad de las personas afrodescendientes en la industria peruana e internacional.”

Annaiss Yucra is committed to digital and is the first Peruvian designer to present a virtual collection in 3D animation."This online exposure was not only interested in the fact that we were already on the way to assemble digitally garments, but also for the collaboration that there were models of virtual agencies," added the designer in an interview.

Sophia Lerner

Reinvent silhouettes, the power of textures and their conceptual proposals make Lerner one of the most interesting creators of today.Sophia Lerner is a Peruvian brand founded in 2016 by the fashion designer based in Lima.With a strong love for conceptual meticulousness, creative innovation and a very defined sense of aesthetic identity, the brand seeks to inspire everyone with unique and different designs.

The brand, both for men and women, strives to reinvent silhouettes through experimentation, combining the urban and modern.Collection after collection: The designer includes denim textures creating new personal and handmade pieces designed and manufactured in Lima.Sophia works with local manufacturers and most of the textile intervention occurs in her study.

By Valentina Collado

D.N.I

D.N.I means "National Identity Document" and is a Peruvian sustainable male fashion brand based in Paris, created in early 2019 by the twin brothers Paulo and Roberto Ruiz Muñoz.Born in Lima, Paulo and Roberto are 27 years old, they grew near Trujillo in the district of Casa Grande, an old German architecture ranch, where the majority of the population worked for the local sugar factory.

At age 13 they moved to Paris, where they discovered the world of fashion and learned to look at things from other points of view.“Our country of origin and Paris were complementary in our creative process.Peru gave us the key elements to define the identity of our brand, through memories and anecdotes.Paris has contributed to our training and taught us to love art, becoming essential on our way. ”The twins added in an interview.

DNI is born to merge crafts, modernity and popular culture through innovative language."Most of the images that show us from the country are our magnificent ancestral textiles, our millenary crafts, our national treasure Machu Picchu and our raw material. For us as Peruvians it was importantthe Twins.

What highlights D.N.I is the decision they have made for their productions, based on a circular economy reusing recovered materials such as woods, coins and old chains.They also produce from stock fabrics not used by luxury brands, to be able to make it completely eco-friendly.

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