Trends

The Italian businesswoman shows an advance of the line in a dress that includes one of the most iconic prints of Donatella Versace's firm

Barcelona Editorial

It is increasingly common for 'influences' to boost their own brand of clothing. Olivia Palermo, Paula Echevarría, Gala González or Chiara Ferragni are some of the'it girls' who have encouraged themselves to create their signatures that include garments that reflect their style and become an object of desire among their thousands of followers.

Just this weekend the Italian businesswoman has shared with her fans a small advance of what the collection of her firm Chiara Ferragni Collection will look like that will be released at the end of August. The young woman, who in recent weeks has seen several pieces of Zara and Bershka that have swept away in sales, has wanted to have a detail with her followers and has given them the image of a mini-dress reminiscent of one of Versace's most iconic prints.

Chiara has been inspired by one of her favorite Italian brands to design a dress with a heart cleavage and 'wrap' silhouette, one that most favors all kinds of figures. A tight garment that fits perfectly to the waist and draws attention to its pink fabric with golden chains, a detail that binds it to Donatella's signature.

The design has quickly caught the attention of its fans, who have asked when it will be released. It has been the 'influence' itself to confirm that the article will be in your company's physical and online stores in August, but did not want to answer those comments that point out that it could be a collaboration with the Italian brand because of the use of this print that inevitably reminds of the house created by Gianni Versace.

Everything points out that this' print 'will be very present in this line that will have the' cropped tops' and the miniskirts that Chiara likes so much. In addition, your first collection of multiposition bags will be put on sale this September and can be bought in different shades, including the same dress rose.

Chiara Ferragni Collection's new collection will be released at the end of August